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Lesson Index: [ Introduction | Lesson Objective | Overview | EBO Defined | Effects Classification | Effects-Based vs Objective-Based | Why EBO? | National Strategic EBO | Combatant Commander EBO | EBO Example—Allied Force | Summary ]

Title: Why EBO?

Action: The following quote by Abraham Maslow is shown on the center of the screen:

If the only tool you have is a hammer, you will see every problem as a nail.

Voice: Greater efficiency in mission accomplishment is the hope and promise of effects-based operations.

Action: Replace all with a graphic of a derived relationship between National Military Objectives and Campaign Objectives is shown, along with the individuals who engender them (President/Secretary of Defense and Joint Force Commander, respectively).

Voice: Let’s look at the operational level.

Action: Add the Air, Land, Maritime, and SOF Campaign Objectives boxes all branching from the Campaign Objectives box.

Voice: In the traditional objectives-based methodology, the joint force commander’s objectives, are addressed by the functional component commanders—each trying to nail the JFC’s objectives with their particular hammer.

Action: The four campaign objectives boxes are replaced by several effects that are attributed to the main Campaign Objective.

Voice: If instead, the JFC defines a set of effects to achieve,...

Action: Actions and effects from the air, land, maritime, naval, and SOF arenas are added to the bottom of the graphic.

Voice: ...the functional commanders can draft their thinking in terms of what they can contribute to producing those effects. The focus is not on the tool, but what the tool can build. With this approach, integration of effort becomes more natural, allowing several components to contribute to a given effect. It also reduces the likelihood of generating counter-productive effects since every proposed action will be analyzed with regard to all of the effects it might produce.

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